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Africa’s Super App Battle Is Actually A Two-Horse Race That OPay Didn’t Start

weetracker.com/2020/0...

submitted about 5 years ago by taya

Africa’s Super App Battle Is Actually A Two-Horse Race That OPay Didn’t Start

submitted about 5 years ago by taya

Africa’s Super App Battle Is Actually A Two-Horse Race That OPay Didn’t Start
  • The term "super app" is gaining traction in Africa due to similarities with the Asian market, where smartphones are the primary internet access point.
  • Super apps combine multiple services like food ordering, bill payments, and financial services into one platform for a seamless user experience.
  • While OPay is often associated with being Africa's first super app, Jumia One (now JumiaPay) actually launched as a super app in 2018, offering a wide range of services in a single app.
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