How the hottest sound in pop exploded thanks to social media and a fast-growing African diaspora
submitted over 7 years ago by taya
submitted over 7 years ago by taya
- Afrobeats, a music genre from Nigeria and Ghana, has gained global popularity thanks to social media and digital platforms, allowing artists to reach international audiences without traditional marketing.
- The rise of major music companies in Africa is helping to create a more sustainable music industry, benefiting local artists and stakeholders.
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south africa
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